We were recently charmed by this set of six 90-second online viral animations for underwear brand Triumph, from animation powerhouse Beakus. Working with Across The Pond and Exposure. ‘Stand Up For Fit’ delivers something you don’t often see in the media – a combination of female only stand ups and animated underwear advertising. These humorous routines based on underwear malfunctions are deftly brought to life by Ping’s hand drawn ink-line style and a dose of train of thought surrealism. i love the way everything is so simple and clean and nothing gets in the way of telling the story. Continue reading “Beakus – Ping Online Animations For Triumph” »
Right summer holidays out the way – what’s next…? We spotted this charming and quirky piece from those busy ladies at Fred & Eric. Just as a side note, they are very good at sending out their newsletters, which really helps people like us find out the latest from people – well worth the effort! Continue reading “Fred & Eric – Core4 animation” »
We were sent an unusual surrealistic piece by Fabrice Le Nezet last week. It’s unusual not just because of the imagery and the fact he’s French, but also because his work explores the intersection between architecture, fashion and toy design. He’s also very partial to concrete. Continue reading “Fabrice Le Nezet – Mother animation” »
It’s always great to see some thought provoking motion graphics, and especially so if there is a poignant reason for doing the project in the first place.
Motion graphics artist James Francis, director of London based Merchants and Sons, sent in this emotive new personal project called ‘Relics’. Continue reading “James Francis – Relics” »
A riot of neons, bubbles and bath tubs, a Chinese pop star and an incredibly catchy tune combine get together for a rub down in Wieden+Kennedy Amsterdam’s Camayzing music video to relaunch the Camay brand in China.
For me, it’s definitely got a feel of Pierre et Gilles meets Gilbert & George (no bad thing when you are advertising something as ordinary as soap…) This slice of nuttiness was directed by Tim and Joe through Friend London and MPC’s Motion Design Studio created a range of surreal animations and backgrounds. It was W+K’s first bit of work fro the French & Chinese market after winning the P&G. Continue reading “Friend & MPC – Camazing video for Camay” »